Green Dream: A New Era in Plant Packaging

Revolutionizing the way we package and transport plants

What sets 'Green Dream' apart from other packaging designs is its unique approach to showcasing plants. The design allows customers to build their own combination of aquatic plants within a glass container. The cap of the container features visible variations in the wood grain, providing a warm, natural feeling. The experience of opening the product package is akin to opening a colorful puzzle box, adding an element of fun and surprise to the unboxing process.

The packaging design has been carefully crafted to meet the various needs of e-commerce transportation safety. The Box Brand Design has utilized an air bag as a cushion casing for the plants, a departure from the regular cardboard or rough packaging typically seen in plant transportation. This not only highlights the plants themselves, allowing customers to see clearly what they have purchased without opening the package, but also provides protection against damage during shipping.

The 'Green Dream' project was initiated in July 2015 in Guangzhou, China, and was completed in November of the same year. The design specifications of the packaging are Width 225mm x Height 343mm x Depth 185mm. The design team, led by Kyran Chan and Creative Director Joey Lo, worked tirelessly to bring this innovative concept to life.

This unique approach to plant packaging has not gone unnoticed in the design world. 'Green Dream' was awarded the prestigious Golden A' Packaging Design Award in 2017, a testament to the design's outstanding creativity and trendsetting capabilities. The award recognizes products and ideas that advance art, science, design, and technology, embodying extraordinary excellence and significantly impacting the world with their desirable characteristics.

In conclusion, 'Green Dream' by The Box Brand Design is more than just a plant packaging design; it's an experience. It brings together the joy of puzzle games, the beauty of nature, and the practicality of safe transportation, all while providing a unique and engaging experience for customers. It's a testament to the power of innovative thinking and design, and a shining example of how creativity can transform even the most mundane of tasks into something extraordinary.